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Why do companies need to do folding design?

Folding printing is mainly used to promote product-related information, expand the influence of product brands, and increase visibility. It can be said to be a kind of mobile advertising based on paper promotional materials, because this form of publicity has good advertising effects and affects It is very powerful, so it is trusted by many companies and has become the best way for companies to establish their own image and promote their products! So why do specific companies need to do folding design?

1. Promote corporate products more appropriately
Folding printing seems to be a very simple piece of paper, but it contains a lot of knowledge and technology. It has the same promotional effect as the album printing and brochure printing we introduced before. The number of folded pages is small and the cost is cheap. It is more appropriate to promote some single outstanding products of the company, and it is also more convenient to take out.

2. Deepen customers’ understanding of the company
The folding design should maintain the unique creativity of the page, and also highlight the features of the company's products, so that customers can clearly see the performance advantages of the company's products at a glance, and then deepen customers' understanding of the company.

3. More attractive to consumers
The purpose of design is to highlight the main body, so in order to achieve this purpose, we must perform a relatively artistic expression of the overall shape, color, style, etc. of the folding page, so as to bring a strong visual sense and attract consumers.

4. Simple and convenient
Because the folding page design has a small number of pages, the folding page designed in this way is not only highly targeted, but also concise and comprehensive, allowing consumers to grasp relevant information in the first time. Although folding uses less paper and costs less, we cannot be sloppy in terms of craftsmanship. There are some details in paper selection and folding that deserve better.

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Author: Rani Jarkas

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Rani Jarkas

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